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Effective Presentation?

I was asked by several friends to highlight in brief which is the best way to stand up and do an effective presentation in public. This has been one of many people's greatest fears … public speaking. Knowing a few techniques can help to make the process of making effective presentation that communicates one's message clearly and effectively, while making the process of speaking in front of others much easier.

It is just as important to know the audience. The presentation to a group of professionals in the field will differ greatly from a presentation to a sixth grade classroom on career day. Taking a little time for research can allow the presenter to know how to adapt his or her speech to make the most sense to the audience.

Presenters should also know their own limits as well. While it can help one to grow when pushing the limits, one must be cautious to avoid embarrassment or disaster.

No matter how complex your presentation, it is important to have a single purpose or theme. Presenters should state the theme to themselves when developing the speech. Whether attempting to educate, entertain or sell a product, keep the purpose in mind.

Develop a script of what needs to be said. Some will develop their script using notes on 3x5 index cards. Others feel more confident with a manuscript of their speech. Regardless of the form of the script, it should include the opening, body, a summary statement and a closing.

Once the presenter has developed a script and researched his or her audience, it is time to choose effective visual aids. If one is making a short presentation to an audience of three or less, handout materials or a flip chart may be all that is needed. With larger audiences, the audio visuals may be more elaborate. Many individuals make effective use of whiteboard animation to get their point across in a memorable way. Others may choose to use overhead projectors or PowerPoint presentations of the information needed for the presentation.

Remember, everyone loves to be among positive people, smile, keep things simple, and the floor is yours…

Christos Pashiardis
CEO – Egroup Services

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